4 Critical Steps for Telling The Story Imbedded In Your Data

ARTICLE LINK: http://radar.oreilly.com/2015/03/telling-your-datas-story.html#.VRlUVTms71o.twitter

Karen Dietz's insight:

Here's a 4 step process for taking complex data and shaping it into a story so it is easy to understand. Really, these 4 steps are all about how to think better about the data so you can better find and share its story.

In reality, there is a lot more to visualizing data and combining that with good storytelling skills. But these 4 steps lay a strong foundation for getting started. There's a video for sale on the site that suggests a more thorough treatment. I have no affiliation with it, and you'll need to check it out if you are interested.

I'm pleased however, that we are starting to get much better a data storytelling and getting good advice now about how to do it.

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 

Storytelling Wins Again: Top Business Skill For The Future

ARTICLE LINK: http://contently.com/strategist/2014/02/03/this-will-be-the-top-business-skill-of-the-next-5-years/

I like how this post goes through the necessity of building storytelling skills today in order to survive and thrive in the marketplace of tomorrow.

The author, Shane Snow, links storytelling into the ability of a company to create effective content to capture customers. He talks about the huge shift in advertising and marketing that has been happening, and how storytelling is the critical factor. In fact storytelling is now a core competence that every business needs to pay attention to.

This is a quick read, with an important business slant that you are going to want to capture and use.

Story on!

Stuck for stories? Here's are ways to open the tap

Colleague Annette Simmons, author of several ground breaking books on business storytelling, has written this terrific post helping anyone get unstuck about their stories.

This article goes hand-in-hand with another post I curated last week from colleague Shawn Callahan on spotting stories.

What I love about this post is how Simmons starts off -- with the hidden fear we all have about storytelling. She then gives clear directions for finding your stories that will get you over that hump.

Hey, even I freeze up when someone out of the blue asks, "So tell me one of your stories". I like all of Simmon's 4 buckets and use them to break up that frozen place I sometimes find myself in.

Enjoy this article and get story-ing!